Solar delivers an intuitive and closely integrated UC solution to World First

World First is a leading foreign exchange and international payments organisation with an exchange transaction volume of £1.9 billion per annum.

Headquartered in London they employ approximately 110 staff across two locations. To date they have worked with more than 26,000 private clients and almost 7,000 companies. In the three years up to 2010 sales have grown by 79% a year and profits have grown by an impressive 55% a year.

They have received a number of significant accolades including Service Business of the Year 2010, Best Companies to Work For 2010 & 2011, Queen’s Award for Enterprise, International Trade in 2009 and have featured in the Sunday Times Virgin Fast Track 100 for the last two years.

World First had an ageing Nortel BCM 200 telephone system that lacked flexibility and was impacting employee productivity. Certain functions offered by the system, which were critical to ‘day-to-day’ operations, relied upon the users remembering and using complex key codes, this created a great deal of frustration and dissatisfaction. In addition, conference calling and call pickup operations were not intuitive and proved difficult to use during normal daily operations. To compound the issue the system was reaching its ‘end of life’, meaning that it would no longer be supported, which was an obvious risk to the business.

World First needed a system that would be intuitive to use and that could be closely integrated with computer based applications. It had to deliver key information and a choice of functionality to World First users when speaking with their customers.

It was clear that a Unified Communications (UC) solution would deliver the benefits and features that World First required. Telephone handsets would share the same LAN infrastructure as the user’s computer. This close association would enable them to choose between handset and computer based telephony, depending upon which was more convenient. It would also reduce cabling complexity and cost. Applications delivered by the UC system could be closely integrated and these would include audio conferencing, voicemail, presence and availability indication and Instant Messaging. A single number could be used that could follow the user to any location they chose, be it a handset in another office location, a mobile telephone a home based telephone extension or their personal computer. This enhanced availability would speed up decision making processes and encourage collaboration across the business.

World First is a leading foreign exchange and international payments organisation with an exchange transaction volume of £1.9 billion per annum. Headquartered in London they employ approximately 110 staff across two locations. To date they have worked with more than 26,000 private clients and almost 7,000 companies. In the three years up to 2010 sales have grown by 79% a year and profits have grown by an impressive 55% a year.

They have received a number of significant accolades including Service Business of the Year 2010, Best Companies to Work For 2010 & 2011, Queen’s Award for Enterprise, International Trade in 2009 and have featured in the Sunday Times Virgin Fast Track 100 for the last two years.